Paddy Harrington is the Founder of Frontier Co., a design consultancy and product incubator based in Toronto, Canada. He was formerly the SVP of Design Innovation and the Digital Creative Director at Indigo Books and, prior to that, the Executive Creative Director at Bruce Mau Design. He has degrees in literature and architecture and has worked in research, architecture, advertising, and design. His clients have included The New York Jets and Giants, Coca-Cola, McDonald’s, Unilever, the Holy City of Mecca, Li-Ning, and the Fogo Island Inn in Newfoundland. He is an award-winning writer and filmmaker, and has spoken at several design conferences as well as at Brown, Harvard, and the Central Academy of Fine Arts in Beijing. He is a regular contributor to FastCoDesign.